Tuesday, July 5, 2011

Firebox.com

Recently had such a good experience with Firebox.com. Their order was perfectly on time (which lets face it is now a necessity) and my items were really well packaged. Also as a little bonus there was a small packet of fun gum sweets at the top of the box as I opened it which I was extremely pleased with.
It would do a lot of companies/retailers good to think about adding these delight factors to customer transactions (while not making it something that is expected) because even though a very simple and cheap thing to do - I am now feeling very favourable about firebox.com and will most certainly be shopping there again.
And no I don't mind that it is a site that sells mainly mens gadgets :p

Thursday, April 21, 2011

Onwards and upwards for YouTube

Seems like YouTube are all about innovation at the moment. Not only are they how hosting an O2 academy channel on their website to add to their already wide range of channels including 4od and channel 5, but they are also looking to expand their advertising which may include sponsorship. It looks as though the future is going to be pro-footballers running up and down the pitch with the YouTube logo on their chests. I quite like the idea to be honest. My favourite thing about the website is making information and entertainment more accessible to people. YouTube are also pioneers in allowing people to share videos for free and gives so much power to the consumer and the average Joe. Anyone can be a star on YouTube....need I mention Rebecca Black? But on a serious note. I say well done YouTube – maybe one day you will take over the world by charging people to view video...but for now I am keen to keep an eye on this vastly growing company and can’t wait to see what they do next.